China Youzan is a merchant service provider company, and our mission is to help every merchant who values products and services succeed.
China Youzan empowers merchants with a powerful yet easy to use platform that includes products such as Youzan WeiMall, Youzan Retail, Youzan Chain, Youzan Beauty, Youzan Education, and more. We help our merchants with online store setup, digital marketing, customer conversion and omni channel expansion, so they can focus on what matter to them the most: providing better products and services to their customers.
Our business philosophy is derived from our mission of helping every merchant who values products and services succeed, therefore our success is closely tied with the success of our valued merchants. As merchants succeed, merchants would continue to use Youzan and recommend our products and services to others. With increasing numbers of merchants using Youzan products and services, we are capable of more deeply understanding merchants’ needs and provide them with better solutions for their business.
The development of a successful SaaS product must undergo 4 phases. 1. product improvement, 2. industry penetration, 3. ecosystem development and 4. extended services replication. The product improvement phase requires 3-5 years, the industry penetration period requires 2-3 years, and the ecosystem development period requires 5-10 years.
During the 1st phase, we thrive to develop products that can meet all our merchants’ core business needs, and we will continue to polish products, enhance functions, stabilize systems and improve services.
During the 2nd phase, we dive deeper into vertical industries, further enhancing our product and service offerings to meet the diverse needs specific to the industry. We will provide in-depth industry solutions and comprehensive services，as well as build strong success cases for our merchants.
During the 3rd phase, we partner with ecosystem partners and utilize our cloud platform to build fully customized solutions for our merchants, meeting all their customization needs.
During the 4th phase, we will offer value added services such as logistics and finance to meet the extended needs of our merchants.
Our e-commerce SaaS product Youzan WeiMall has been evolving for the past 8 years, and it is now widely accepted by merchants and well commercialized. The WeiMall product line is currently undergoing its 3rd phase of development. Together with our ecosystem third-party partners and utilizing Youzan App Store and Youzan Service Market, we are providing fully customized solutions for our merchants.
We offer other store SaaS products such as Youzan Retail, Youzan Chain, Youzan Beauty and Youzan Education. Each one of these product lines has been evolving for the past 4 years and is currently undergoing the 2nd phase，thus we are focusing on product enhancement and commercialization.
We’ve also heard our merchants’ calls for better financial and supply chain services. So, we’ve also launched value added services such as Youzan Guarantee, Youzan Distribution, Rapid Settelment, Consumer Finance, and more.
Business upgrade announced at Youzan MENLO 2022 Conference: From store opening marketing solutions to private domain operation solutions
Youzan Jarvis released, the first private domain AI engine put into service
July 4th 2022
"Youzan Guarantee" upgraded to "Worry-free Shopping", a further boost to consumer rights and interests
January 10th 2022
Youzan revealed the report of new retail business for the first time, and released "10 Observations" of digital transformation in the 9th anniversary of Youzan Ecological Conference
November 27th 2021
Youzan officially launched the hotel industry solution "Youzan Hotel"
November 25th 2021
Youzan announced the comprehensive connection with Xiaohongshu
November 2nd 2021
Youzan’s new retail strategy started to deliver impressive results, which have seen its store SaaS business doubled
August 12th 2021
Youzan Education and Xiaogj.com established strategic partnership
May 18th 2021
Youzan announced significant upgrade of its new retail business at MENLO 2021
May 17th 2021
Youzan released “Wow Shop”
April 2nd 2021
Youzan's "WeCom Assistant" solution released free public beta
March 9th 2021
China Youzan announced its GMV in 2020 reached RMB 103.7 billion
January 8th 2021
Youzan integrated QQ mini program into its system
September 24th 2020
Youzan integrated Alipay mini program into its system
September 15th 2020
Youzan officially launched international version of products
August 11th 2020
5 orders with data scale of 10 million each were revealed at MENLO 2020
June 15th 2020
Youzan raised $100 million to invest in software development and customer success
April 8th 2020
Youzan store started to be available on Inke live broadcast
March 25th 2020
Youzan released a 16-step plan to support business owerner during the outbreak of Covid-19
January 31st 2020
Youzan launched Weimall Chain to facilitate chain store business
January 1st 2020
Youzan sponsered the entrepreneurship TV showOne Shop One Dream
Youzan 7th AnniversaryHello, Entrepreneur
November 27th 2019
Youzan Service Market officially launched, with third-party service providers providing diverse serviceBuild the business service ecosystem
September 11th 2019
Youzan raised $30 million from Baidu.com
August 8th 2019
Youzan reached a strategic cooperation with Baidu onDirect-sale E-commerce Solution
July 3rd 2019
Youzan Weimall T.1 and Retail 5.0 launched on MENLO Conference
May 8th 2019
Youzan Education launched
April 11th 2019
Youzan raised HKD 1 billion from Tencent
Youzan and Tencent launched the Flame Plan to bring more traffic to Youzan stores
December 14th 2018
Youzan launched Youzan Education on the 6th Anniversary
November 27th 2018
Youzan launched group buy in community solution Group Buy
October 26th 2018
Youzan and Tencent launched the Fire Plan to improve operation efficiency of Youzan retail stores
July 1st 2018
Youzan and Kuaishou launched e-commerence solution in streaming videos
June 28th 2018
The abbreviation of the listed company renamed “CHINA YOUZAN”
Jun. 15, 2018
Launch of Beijing office
Undertake functions such as asset management, product development and marketing headquarters
May 18, 2018
Hong Kong-listed company “INNOVATION PAY” renamed “CHINA YOUZAN”
May 08, 2018
2018 Youzan Spring Salon releases “Youzan Chain”
May 04, 2018
Release Youzan Guarantee
Provide credit guarantee for social networking shopping
Mar. 12, 2018
Launch Youzan Escort at the Fifth Anniversary of Youzan
Undertake it because you are trusted
Nov. 27, 2017
Opening of Shanghai branch
Aug. 21, 2017
Opening of Guangzhou branch
Jul. 04, 2017
2017 New Retail Spring Salon
Release “Youzan Retail”, “Youzan Beauty”, “Youzan Catering” and “Youzan Cloud”
Kick off the “Normandy Project”Launch new retail, Goal: more than half of offline active businesses
Apr. 25, 2017
New slogan released on the fourth anniversary of YouzanA Better Business with Youzan
Nov. 27, 2016
Youzan cashier launched online
Sept. 29, 2016
Multiple networking points launched online , complete integration online and offline
Aug. 01, 2016
Invites charities to set up shops for free
Jul. 28, 2016
Announces transition plan for fee charging on existing merchants
Jul. 08, 2016
2016 Youzan Spring Salon announces fee charging on new merchants
Started “Manhattan Project”Initiate formal commercialization, goal: sustainable large-scale profitability
May 15, 20168
Multi-buyer group purchase comes online: first paid marketing plugin
Apr. 08, 2016
Opening of new office: Huanglong Vanke Center
Youzan Shenzhen branch: launches offline business
Mar. 18, 2016
Youzan Buyer version goes online
Jan. 29, 2016
Youzan open platform goes online, to build an open service ecosystem
Jan. 12, 2016
Youzan Wholesale officially launched
Nov. 01, 2015
Announces transaction fee subsidy plan
Oct. 06, 2015
Full-staff store opening launched and thanks to Longrun Group for cooperation
May 13, 2015
Youzan Mini Store officially launched – open a store without goods
Feb. 06, 2015
“Koudaitong” officially renamed “Youzan”
Release Youzan Distribution Platform
Nov. 27, 2014
Support WeChat pay guarantee transactions to enable businesses to open stores quickly
Sept. 12, 2014
Collaborate with Lojisiwei Show and release “Find someone to pay” & “I want to give gifts”
Jul. 18, 2014
First session of WeChat commerce salon held in Shenzhen
Apr. 25, 2014
Open WeChat pay leads to booming business growth
Mar. 05, 2014
Koudaitong first meeting with businesses at BetaCafe
Jan. 10, 2014
Leave BetaCafe for the new office
Nov. 07, 2013
Executive Director/Chairman of the board/CEO
Zhu Ning, net name “Whitecrow ”, is the founder, executive director, and chief executive officer. Zhu Ning is in overall charge of the development of Youzan’s vision, business and organizational strategic planning, and day-to-day management. Whitecrow is one of the earliest user experience designers in China. Prior to the establishment of Youzan, he served as the chief product designer of Alipay, and a product designer of Baidu, and has a wealth of experience in the internet fields including online payment, corporate services, e-commerce, internet communities, and search.
Cui Yusong, co-founder, executive director, chief technology officer, and Youzan Cloud’s chief executive officer. Cui Yusong is responsible for Youzan technical reserve and AI strategic planning, product strategy planning, product and R&D team management. Prior to joining Youzan, Cui Yusong served as a search technician at Taobao. He worked in R&D and R&D management for Alipay, Aliyun, and Taobao and so on under Alibaba. Cui Yusong graduated from Shaoxing University with a bachelor’s degree in management.
Yu Tao, executive director, chief financial officer. Joining Youzan in 2014, Yu Tao is in charge of the planning and management of the financial and legal affairs, business data analysis, risk control, compliance,investment and investor relations. Prior to joining Youzan, Yu Tao worked at Ernst & Young, Shantui Southern Africa and Alipay. Yu Tao holds a bachelor’s degree in management from Nankai University, and his major is international accounting. Yu Tao is a senior member of Canadian Institute of Chartered Accountants (CPA Canada) and Certified General Accountant Canada (CGA Canada), and once studied at Hong Kong Polytechnic University.
Ying Hangyan, executive director, chief service officer. Joining Youzan in 2014, Ying Hangyan is responsible for the company’s overall customer service and compliance management, including providing “customer success” services for Youzan business such as post-payment implementation, management guidance, personnel training and recruitment, so as to achieve better referral and customer subscription renewal goals. Prior to joining Youzan, Ying Hangyan worked for Lexmark, China Resources Xinhongji, and TANG Education. Ying Hangyan holds a bachelor’s degree in economics and a master’s degree in engineering from Beijing Technology and Business University, majoring in management science and engineering.
Guan Yu, chief marketing officer. Guan Yu is responsible for overall marketing strategy, business decisions, business growth, establishment of sales channels, formulation of sales strategies, and promotion of business goals. Prior to joining Youzan, Guan Yu served as general manager of Artron Culture Group’s Internet Business Division and Artron Art website, and was involved in the preparation of Beijing Palace Museum’s Foundation for Cultural Relics Conservation. Guan Yu graduated from the University of Bath with a master’s degree in economics.
Huan Fang is Youzan’s Chief Operating Officer, who joined Youzan in 2018. He is responsible for business data evaluation, product commercialization, market input, sales channel policies, resource allocation, etc. Before joining Youzan, Huan Fang served as Vice President at Hillhouse Capital Group Limited. He played a key role in high tech, enterprise services, artificial intelligence, and smart manufacturing investment, where he led and participated in more than 20 projects totaling investments of more than one billion US dollars. He also worked with several other well-known technology companies including NIO, YITU Tech, Horizon Robotics, and many more. Huan Fang holds a double bachelor’s degree in Energy Power Engineering and Finance from Shanghai Jiaotong University.
Youzan invites public welfare organizations to open stores for free, allowing more people to pay attention to and participate in public welfare undertakings, and provide products and services for free.
Youzan brings together social forces to help state-level poverty-stricken county Yuanyang County, Honghe Prefecture. Each 1,000 kg of red rice sold can help one farmer household throw off poverty.
Unit 1511, 15/F, Shui On Centre, No. 6-8 Harbour Road, Wanchai, Hong Kong
Building 6, Huatai Pioneer Park, No. 698 Xixi Road, Xihu District, Hangzhou